Tips Search Engine Optimization (SEO)

Introduction
Search Engine Optimization or SEO, is a branch of knowledge in the field of website development (web development) that focus on the design (pre-production) and promotion (post-production) so that the website can be in the index well by search engines (search engines / SE) on the internet, such as Google, Yahoo, Ask, and MSN. In addition to the website so that content can be fully recorded by SE, this event also aims to get the website that the better position when someone searches on that content. Whether or not the position of a website based in the SE is determined not to appear on the website is the start page of search results in the SE. By doing so, the website will get many visitors, which is added value for him.

In fact there is no standard procedures in implementing the certainty and SEO. In fact, a scientist working on the SE largest company in the world does not know exactly how the application of SE owned company in assessing a website. From various possible ways that are often used in SEO, can be made the size of the line. Below is the outline that can be done to improve a website's position in the SE.

Make a Site Map (Sitemap)
Site map is useful not only for visitors but also for the SE. The SE is also a visitor is not even human. With the sitemap, SE can determine which pages should be noted. Guide to create a sitemap that meet international standards can be viewed at www. sitemap.org.

Make Up Special News (News Feeds)
By reading the news feeds, SE can see a new page that has not been recorded without the need to browse the pages one by one. Of course, this will accelerate the news spread through the SE. Usually, this page using the RSS format, the specific and standard format for distributing the information content of the news regardless of the display page.

Avoiding Duplicate Title and Information page (Meta Tags)
Often, the website provides the same page title for all pages on the site. Usually this is done to simplify management. On the other hand, SE akan rate over the withdrawal a title page title of a book. If, the title-only that, usually the contents pages will be considered "different light" with another page with that title sama.Akibatnya, these pages will be "nomorduakan" to note. According to the other visitors, so its contents can be far different from the previous pages. So, try to give a different title and content mencitrakan page.

Register on the Website Directory Sites
Ibaratnya register as our home address to the publisher's road map, home address so we more easily searched by people if you want to visit. Internet directory site that is quite influential among others, Best of the Web (http://botw.org), DMOZ (http://dmoz.org), Joe Ant (http://joeant.com), and Yahoo! Directory (http://dir.yahoo.com).

Exchange links with each other similar sites
With the links that point to a specific web site through a website that has similar content, the SE site and the related effect so that other sites would provide a reference to him. Therefore, SE will need to note the page in question.

Link to buy from Other Sites
Still associated with the previous points, provided that the link from a site to other sites provide a good if its related. Therefore, many points this website the way to buy links from other sites. This is done because for a link exchange as in the previous points that take a long time.

Practices such as this has now been facilitated by some service providers such as:

Text Link Ads (http://www.text-link-ads.com)
Text Link Brokers (http://www.textlinkbrokers.com)
LinkAdage (http://www.linkadage.com/)
Things to remember in buying a link, do not buy links from sites that are not relevant because it will be considered spam and reduce the value of the SE.

Create Link provocation
The definition of provocation is a link links deliberately installed in a variety of websites with the purpose of directing visitors to your website is a website. Typically, the links in the form of information that are useful and build curiosity and invite readers to explore further.

Providing Facilities Social Bookmarking
Social Bookmarking is basically the same Bookmarking in general, the signs and provide information on a particular page in order to be easier in the future. That distinguishes them is, in a sign of social Bookmarking and notes addressed to other people or readers other than the visitor. It is expected that other visitors had not come to a particular site can obtain a description of the contents of the site to visit later.

Make a Blog or Forum
By creating a blog than a website full, the manager can enter the information to a wider and lighter. This is because the nature of a blog more like a daily diary of a book indeed. In addition, visitors can provide comments directly on a blog, giving life to the atmosphere of a web site.

So also is the case with the forum. However, the forum for a bit more serious condition, the number of visitors should be enough so that the first forum to provide the optimal effect. If a forum has a lot of visitors, the content of these web akan ter-update itself by visitors.

Avoid the use of Javascript / Ajax and Flash
Even if the news is that SE have now been able to read a page based Javascript / Ajax and Flash, the site manager should not make the entire contents with the second object. Because the core base of the web page is the text, links, and images. If your site is the basis for the application of Flash or Javascript / Ajax, you should still provide a text description sepitar application in case the visitor does not have facilities to display the application.

Improve Site Security of Hand-cruel hands
The objective of securing a site from the hands of ignorant not only secure the data therein. But, more to the SE does not keep records things dar website that is not the responsibility of managers, for example the comments out of line discussion, or images that are not related.

To overcome this, site managers must diligently supervise and update site so that things can be anticipated with the prior record by SE.

Improve the links with Disabilities
To find out the link that is no longer active you can use the facilities of the W3C in http://validator.w3.org/checklink. The many links that junlah disabled or non-active on the web page will be considered by SE as a page that is not up to date and no longer included in the recording.

Avoiding Duplicate Content
Duplicate content is wider-ranging than just a duplication of the title as the previous points. If the content-content on a website is considered the exact same pages on a particular web site, then the value from a web site will be much reduced in the SE. Sialnya again if the site was considered a duplication of that site is the original. Duplication of this case be quite difficult technically because it is a social problem as well. The answer is, we start from yourself not to duplicate content from other sites.

Avoiding use of Session ID
To identify unique visitors to the website using bisanya facilities session. This can cause duplicate content because of cases of pages with the session is different and unique pages that will be considered by terduplikasi SE. Therefore, avoid use of session, except for pages that need not be accessed by the public including by SE.

Use HTML tags Relevant
The purpose of this point is use html tags on web pages in accordance with the original function, not just its appearance. For example, consolidate any posts with the tag header to the proper title. This will trick the SE considered as a title, though not relevant to the content page.

In general-to fifteen points that usual to do SEO. However, not closed the possibility of implementation, the implementation of the new method is also different. Given the technology, the Internet is a very dynamic world.